Principal Businesses

KONAMI's Sports Business runs sports clubs (fitness clubs and schools for children) and public sporting facilities, and plans, develops and sales sports and health-related contents and products.
In addition, in collaboration with local governments and other organizations, we work to solve problems in local communities by leveraging the know-how accumulated through the operation of sports clubs, such as teaching PE and coaching varsity teams at elementary and junior high schools, providing sports and exercise guidance to local residents, conducting nursing care prevention projects, and managing various sports events.
We have also extended our services to suit people's needs, such as Pilates and personal training.
In Japan, which is said to be a super-aging society, people's interest in improving their health through sports and exercise is on the rise, and it is becoming ever more important to create an environment where people can engage in sports and exercise that suits their individual lifestyles in an increasingly diverse society. With the aim of extending healthy life expectancy, we will provide wide range of services and products centered on sports to create the opportunity to engage in exercise and support people so that they can lead healthy and vigorous lives forever.

Fitness KONAMI offers exercise instructions and opportunities to engage in exercise through programs including machine gym programs, swimming pool programs, studio programs, personal programs and schools for adults.

School for Children KONAMI manages various schools including swimming, gymnastics, dance, golf and tennis. We also organize events such as camp & outdoor activity.

PPP
(Public-Private Partnership) KONAMI serves outsourcing solutions for public sports facilities upon request by the local governments. We also support regional sports revitalization.

School Supporting KONAMI serves outsourcing solutions for schools upon teaching PE and coaching club activities at school.

Pilates Mirror KONAMI manages machine Pilates studio using the mirrors exclusively for women, with the concept of "you want to look at yourself in the mirror more than before."

Personal 30 KONAMI offers a short time but efficient training by the skilled and experienced trainers in the room with unique mirrors set facing each other in 30 minutes.

Service for Corporations KONAMI offers programs to stay in good health of employees and their families and seminars on health for corporations.

Jazzercise KONAMI holds the domestic master license of the American fitness program, "Jazzercise."

Fitness Club Brands to Meet Customer Needs

KONAMI offers an environment that enables everyone to enjoy sports in their daily lives in an easy and accessible manner through its three fitness club brands: "Konami Sports Club," "GRANCISE" and "XAX."

A Sports Club You Can Call Home Konami Sports Club facilities offer an array of services and programs nationwide that both children and adults can enjoy, with membership plans that suit your lifestyle.

The Best Possible Time in the Best Possible Location, So You Can Continue to Be the Best Possible You With high-grade facilities and hospitality comparable to luxury hotels, GRANCISE facilities offer the most effective training environment for customers so that they can continue to be in the best condition both physically and mentally.

A Comfortable Space to Work Out Your Mind and Body XAX facilities offer popular programs and comfortable fitness environment in compact space by specializing in machine and studio workout.

Pilates Mirror, machine pilates studio utilizing ceiling-mounted mirrors, opened in June 2021 as a new type of facility and is continuing to increase its number. It has been well received by many customers with some facilities having waitlists.

A personal training gym, "Personal 30," opened in April 2024, offering 30-minute intensive sessions. Here, we will offer efficient training in a short period of time, which we have been able to implement based on 50 years of experience in exercise instruction at Konami Sports. Experienced trainers from Konami Sports will provide safe and secure training, even for beginners, in a unique space with mirrors set facing each other.

Offering Various Sports Classes
for All Ages from Infants to Seniors

Konami Sports Club facilities have offered various types of sports classes for all ages, from infants to seniors, by drawing on our expertise cultivated over decades of sports instruction and system for visualizing progress.
We are expanding our schools to meet diverse needs, including swimming schools, a popular accomplishment activity, as well as gymnastics schools, soccer schools, dance schools, tennis schools and golf schools.
"Undo Juku," exercise school for children, promotes the healthy development of the "mind" and "body" and expands the potential of children through sports.

Schools Evolve with
Cutting-Edge IT Technology and
Coaching Techniques

"Undo Juku," exercise school for children, has launched "Undo Juku Digital Note" services at its swimming schools from April 2022, and the services have been introduced to gymnastics and dance schools from May 2025.
"Undo Juku Digital Note" is a service designed to help children continue learning in a fun way by combining "PULSEZ,^*" the sports ICT solution developed by Sony Network Communications Inc., with the coaching expertise of Konami Sports Club instructors.
*"PULSEZ" service page (Japanese)　https://ict.sonynetwork.co.jp/pulsez/
In addition, "Digital Note Swimming School for adults," a new school for adults has been launched from September 2023. This class is a customized version of the "Undo Juku Digital Note" program for adults, providing easy-to-understand swimming lessons through the visualization of swimming postures.

Undo Juku Digital Note
(Swimming School)

Undo Juku Digital Note
(Gymnastics School)

Undo Juku Digital Note
(Dance School)

Digital Note
Swimming School for adults

Expansion of Public-Private Partnerships
& Focus on Regional Revitalization

By leveraging our know-how cultivated through our operation and guidance business in cooperation with local governments, we contribute to create opportunities for local residents to exercise and improve their health.

Yuki City
Kanakubo Sports park

Hachioji City
Kounohara Gymnasium

Hyogo Prefectural Culture
and Gymnasium

Hyogo Prefectural Budokan

Higashi-Hiroshima Sports Park

Fukuoka City Jonan Civic Pool
Fukuoka City Sawara Civic Pool

Shizuoka City
Fureai Health Promotion Center

Supporting Workout
while Staying Home

KONAMI offers online services that allow you to engage in physical activity outside of our facilities.
"Konami Sports Online Fitness" offers access to more than 400 lessons, including various kinds of live online lessons such as yoga, dance and Les Mills and on-demand lessons which are available anytime, anywhere at participant's own pace. Participants can enjoy a studio like togetherness while at home and easily experience full-scale fitness.
In addition to "Konami Method," the existing easy to learn workout content based on KONAMI's many years of exercise and teaching know-how, we offer easy exercise that can be done at home as well as tips on practicing soccer, dance and golf through our daily original workout video. The series has been viewed approximately 21.27 million times (*).
(*) Note: Stats as of January 2026 from YouTube.

Accepting the Outsourcing
of School Projects

While local communities and schools face the issue of maintaining its swimming pool facility and tackle in improving the working environment for their staff and teachers, we have accepted the outsourcing of school swimming lessons to support resolve these issues since the summer of 2019.
Demand amongst schools for this type of school swimming lessons is increasing, and our service is well received by many elementary and junior high schools throughout Japan.
KONAMI works to develop children's mind and body at its nationwide Konami Sports Clubs with its operating system that puts safety first and instructors with specialized knowledge. These assets, including high-quality instruction program and operation system to ensure safety, allow us to provide packages ranging from extensive swimming instruction to educating instructors, depending on the needs of each school.

Acceptance of outsourced school swimming lessons

Focusing on Sports Promotion
and Activities

Since we established our in-house sports team, top athletes have been registered in, and we have supported them, creating an environment that enables team members to focus on their sports.
In addition, we have held "KONAMI OPEN Competitive Swim Meet," a leading national swim meet that allows swimmers of all ages—from junior athletes to athletes who represent Japan on the world stage—to compete at the same venue every year.
We also contributes to train next generation players of various events and strengthen players' performance through supporting the activities of the top team of KONAMI Sports Club's dance school "KONAMI J.B.STAR," the professional players of golf and tennis, etc.

[Group Companies Engaged in the Sports Business]

• Konami Sports Co., Ltd.