KONAMI AND FC BARCELONA ANNOUNCE MULTI-YEAR GLOBAL PARTNERSHIP
Messi and Ronaldinho also revealed as cover stars for the newly announced eFootball PES 2020
Konami Digital Entertainment B.V. has announced today the renewal of their partnership with renowned club, FC Barcelona and are now recognised as Global Partners – a successful relationship that first began in 2016.
“FC Barcelona has been a loyal and trusted partner for our company for the last three years and we are thrilled to have them by our side as we launch our most ambitious title yet in the PES series – eFootball PES 2020,” commented Jonas Lygaard, Senior Director Brand & Business Development at Konami Digital Entertainment B.V. “FC Barcelona shares our ambition for eFootball and together, we shall take the sport to new heights.”
KONAMI and FC Barcelona have renewed their relationship with a new Global Partners agreement, which provides KONAMI with extensive access to the club’s stars and prominent visibility within the real-world match day experience. To underline this, KONAMI visited the team earlier this year and conducted a full body 3D scan every player.
The stunningly re-created Camp Nou, FC Barcelona’s storied home ground, also remains exclusive to the PES series – both console and mobile.
Josep Pont, Board Member responsible for the Commercial Area at FC Barcelona commented, “We are delighted to be able to renew our partnership with KONAMI. Our relationship began three years ago and this new agreement as Global Partners is testament to our shared journey, with clear commitment to the quest for excellence and to such common values as effort, teamwork and respect. It also reinforces our commitment to connecting with fans all around through the e-sports universe”.
FC Barcelona was founded in 1899 in Barcelona. Owned by more than 145,000 members, due to its special personality Barça is recognised as being ‘more than a club’. Since their formation, the Club has won 5 Champions League titles and 26 domestic league titles. FC Barcelona is one of the best-supported clubs in the world and one of top sport clubs on social media.
The renewed partnership is on full view as KONAMI today revealed eFootball PES 2020 and the inclusion of legendary Barca players, Lionel Messi and Ronaldinho. Both will feature as cover stars; Messi on the standard edition and Ronaldinho on the LEGEND EDITION, which also includes an exclusive 3D-scanned 2019 version of the Brazilian icon.
eFootball PES 2020 ushers in a new decade of industry-leading football simulation with a bold promise to revolutionise eFootball and introduce the sport to a global audience. The game features an all-new mode called Matchday that will allow fans to come together for weekly events to compete in the biggest matches and secure victory against their rivals.
eFootball PES 2020 will be available on PlayStation®4, Xbox One™, and PC STEAM, on September 10th (Americas/Europe/Asia) / September 12th (Japan) with pre-orders now available for the standard and legend editions. An exclusive FC Barcelona Club Edition of the game will also be available to buy physically at launch – fans will have the opportunity to vote for their preferred cover line-up via the FC Barcelona website from June 12th.
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About Konami Group
Konami Group was established in 1973, starting as an amusement machine manufacturer for arcades. Over the years, the company has grown to include different business units across various markets. Currently, KONAMI HOLDINGS CORPORATION includes the Digital Entertainment, Amusement, Gaming & Systems, and Sports Businesses. The company went public on the Osaka Securities Exchange in 1984, the Tokyo Stock Exchange in 1988, and the London Stock Exchange in 1999. For more information, visit: www.konami.com/en.
About Konami Digital Entertainment
Konami Digital Entertainment, which is the core company of Konami Group, develops entertaining content for mobile, console and card games. The company is known for global franchises such as Pro Evolution Soccer, Metal Gear, Silent Hill, Castlevania, and Contra, as well as the Yu-Gi-Oh! trading card game series. www.konami.com/games/corporate/en/
About FC Barcelona
FC Barcelona was founded 118 years ago in 1899, and is unique in many ways. The club is owned by its more than 145,000 members and can boast of being the most successful club in Europe over the last years. Since season 2004/05 they have won four of the Club’s five Champions League titles and nine of their 26 domestic league titles. Due to its very special personality, ‘Barça’ is recognized as being ‘more than a club’. The team’s distinctive style of play is projected around the world by the best players and coaches of their time in combination with club’s famous reliance on homegrown talent.
All of this goes hand in hand with its ongoing ambition to become the most admired, beloved and global sports institution on the planet. This mission is supported by such core principles as humility, effort, ambition, respect and team-work, while the club is also famed for its commitment to society, which is channeled through the FC Barcelona Foundation and its work to educate children through the positive values of sport. Such unstoppable growth in recent years has led to a global reach of more than 315 million fans and made FC Barcelona a world leader on social media.