LOS ANGELES - NOVEMBER 6, 2023 - Higround, the trailblazing lifestyle and gaming peripheral brand, is proud to join forces with the iconic manga and anime series Yu-Gi-Oh!, also known for its Trading Card Game, that has etched its mark on pop culture history. This collaboration draws inspiration from the rich lore of Duel Monsters, the card game within the series offering fans an opportunity to immerse themselves in a collection of legendary proportions. The release commemorates the timeless saga of Yu-Gi-Oh!, a narrative steeped in ancient artifacts and the quest for unrivaled power.
The release unveils three iconic keyboard designs, featuring: the revered Blue-Eyes White Dragon, enigmatic Dark Magician, and the formidable Exodia the Forbidden One. Each design will launch on Higround's Performance Basecamp 65 Keyboard, Basecamp 65 Keyboard, and exclusively, Exodia will feature on the Summit 65 2.0.
Alongside these legendary keyboards, the release will also introduce five brand-new mousepad designs, a specially crafted shirt, and a unique jellybag. These additional pieces complement the collection, providing fans with a comprehensive array of meticulously designed peripherals.
“For this collaboration, we wanted to recapture the magical feeling of collecting your first card,” says Rustin Sotoodeh, CEO and Creative Director of Higround. “As such, Konami Cross Media NY, Inc. granted us a rare privilege—special access to the original card art of our favorite monsters. From there we recreated the classic cards, but with a unique twist—using our collectible keyboards as a canvas. The result was some of our best designs yet, I can't wait for people to experience this release.”
This release on November 15 marks a significant milestone in the partnership between Higround and Yu-Gi-Oh!, offering fans an opportunity to own a piece of Yu-Gi-Oh! history. Don't miss the chance to be part of this legendary collection.
ABOUT Higround
Higround is a lifestyle and computer peripheral brand that seeks to embody elevated gaming culture. Founded by Rustin Sotoodeh and Kha Lu, Higround creates high-quality peripherals with unique designs that fuse fashion, gaming, and technology. Each capsule collection features a distinctive array of items known to sell out rapidly. The brand has garnered acclaim for collaborations with renowned brands such as Attack on Titan, SEGA, and Beats by Dre. In 2021, the brand was acquired by esports powerhouse 100 Thieves.
ABOUT Yu-Gi-Oh!
Yu-Gi-Oh! is a true global phenomenon and perennial fan favorite. Celebrating over 25 years and amassing a fervent following, the brand continues to flourish with each new series and expansion. To date, fans have engaged by reading the manga, watching more than 900 Yu-Gi-Oh! Anime episodes and downloading Yu-Gi-Oh! DUEL LINKS and Yu-Gi-Oh! MASTER DUEL. Fans have also supported the brand at the box office, retail and have played with and purchased over 25 billion units of the Yu-Gi-Oh! TRADING CARD GAME! The future is bright for this Anime franchise with a robust slate of new content and merchandise planned for release that will continue to engage and entertain audiences globally.
